These are the recent (and future) events that we've been (or will be) involved with...

PPA Customer Direct Conference and Awards 2008 - London, 20th November 2008

We made a joint presentation with Ed Garcia of Reed Business Information at the annual PPA Customer Direct conference at the Grosvenor House in London. Ed and John presented a case study on the modelling, deployment and results of an analysis of subscribers to Reed's Caterer & Hotelkeeper magazine.

Ed and RBI won the "Best use of data" and the "Best customer retention strategy" awards for their work on Caterer & Hotelkeeper.

Predictive Analytics World (PAW) - San Francisco, 18th - 19th February 2009

We'll be speaking at the inaugural Predictive Analytics World (PAW) event in "Fog City" in mid Feb.

Data Matters - London, 24th February 2009

At the end of February this Market Research Society (MRS) Data Matters event will focus on the confluence of Market Research and Data Mining/Predictive Analytics. Our partners at Cognicient (who specialise in the data fusion process around research data) are chairing the session that we are involved in. John will be talking about Neural Network applications.

Predictive Analytics World (PAW) - Alexandria, VA, 21st October 2009

John McConnell presented an update on the Subscriber Retention (Segmentation) project with RBI.